Siemer & Associates Advises Adengage on its Sale to Technorati

October 15, 2008 (Los Angeles, CA) — Siemer & Associates has advised AdEngage, an advertising network based in Los Angeles, on its sale to Technorati, a search engine based in San Francisco. The AdEngage platform will remain a free standing, branded service, and Technorati will also launch a version of the platform under its new Technorati Media brand.

AdEngage (www.adengage.com) operates a major online advertising network that displays ads on more than 4,500 websites and works with thousands of advertisers to display over 13 billion ads every month. The network acts as an exchange between advertisers and publishers.

Technorati (www.technorati.com) is a search engine service that launched in June 2002. The service allows one to find the most relevant results on all media including blogs, photos, videos and audio files.

“David Siemer was always with us from the start to finish of a complex sales process that resulted in an excellent outcome for both the acquiring and selling party. He helped keep us focused, offered excellent advice when we reached road blocks and deftly navigated the transaction to the close,” said John Marston, Chief Executive Officer of AdEngage.

“We were very fortunate to have Siemer & Associates on our side in this effort. Their deep involvement in and knowledge of the online media space resulted in excellent advice / positioning that truly maximized our value to potential buyers,” said Steve Katinsky, Former Chairman of AdEngage.

About Siemer & Associates LLC

Siemer & Associates LLC is a boutique merchant bank that serves digital media, software and Internet companies throughout their business life cycles. Our investment banking professionals have successfully completed more than 50 transactions that aggregated over $3 billion in sell-side mandates and surpassed $1.5 billion in equity capital. We offer exceptional corporate M&A, capital raising and financial advisory services.

Siemer Ventures, the early-stage investment arm of S&A, is one of the most active investment funds in Southern California, claiming more than 40 current portfolio companies and making an average of 12 new investments each year.

S&A is committed to offering honest advice and guidance based on relevant experience, deep domain knowledge and an understanding of the market. We provide our clients with the insight and perspective necessary to make informed decisions, resulting in an enviable record of client satisfaction and success. Siemer & Associates is headquartered in Los Angeles, CA with offices in New York and Hong Kong.