Siemer & Associates Advises mDialog on $5 Million in Series A Investment from Blackberry Partners Fund

September 30, 2011 (Los Angeles, CA) ─ Siemer & Associates LLC, the global merchant bank serving the digital media, software and technology industry, has recently advised mDialog, a Video as a Service (VaaS) solution for connected devices, to secure $5 million in a Series A investment round from BlackBerry Partners Fund. Based in Toronto, Canada, mDialog will use the funds to continue building out its video capabilities and to expand its sales force.

“We’re exuberant about the possibilities presented in the current video technology environment,” said mDialog CEO, Greg Philpott. “Mobile and OTT video is seeing explosive growth, and this latest funding will help enable us to stay at the forefront of innovation. The Siemer team delivered excellent advice and guidance, both throughout this raise and even long before the actually process. Their industry knowledge and connections were invaluable in helping mDialog achieve this milestone, and we look forward to working with them again in the future.”

“The mobile and OTT video advertising market is the future of video content distribution,” said David Siemer, Managing Director of Siemer & Associates. “mDialog is uniquely poised to lead video monetization and delivery.”

About mDialog

mDialog provides an Interactive TV commercial experience identical to traditional broadcast TV on tablets, smartphones and “over the top” devices by seamlessly inserting targeted video advertising into Linear/Live and on-demand TV programming. The mDialog platform is a real-time, Video as a Service (VaaS) solution that provides video publishers and advertisers a suite of in-stream ad services for mobile devices. The mDialog Dynamic Ad-insertion service lets advertisers increase the relevancy of their brand messaging with real-time, mobile-specific ad-targeting through geo-location, audience interactivity and device level ad frequency capping.

About BlackBerry Partners Fund

The BlackBerry Partners Fund is the leading independent venture capital fund focused exclusively on mobile computing. The fund was established in 2008 in collaboration with Research In Motion, Thomson Reuters, Royal Bank of Canada and a roster of high profile investors.  The fund is device, platform and stage agnostic and has an investment footprint throughout the United States, Canada, the United Kingdom and Israel.

About Siemer & Associates LLC

Siemer & Associates LLC is a global boutique merchant bank that serves digital media, software and Internet companies throughout their business life cycles. Our investment banking professionals have successfully completed more than 50 transactions that aggregated over $3 billion in sell-side mandates and surpassed $1.5 billion in equity capital. We offer exceptional corporate capital raising, financial advisory services and M&A, specializing in cross-border transactions.

Siemer Ventures, the early-stage investment affiliate of S&A, is one of the most active investment funds in Southern California, claiming more than 40 current portfolio companies and making an average of 12 new investments each year.

S&A is committed to offering honest advice and guidance based on relevant experience, deep domain knowledge and an understanding of the market. We provide our clients with the insight and perspective necessary to make informed decisions, resulting in an enviable record of client satisfaction and success. Siemer & Associates is headquartered in Los Angeles with offices in Singapore and Hong Kong.